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How to increase the ceiling of your network and scale warm intros & referrals

How to increase the ceiling of your network and scale warm intros & referrals

You are not a drop in the ocean, you are the ocean in a drop

Richard F. Purcell's avatar
Richard F. Purcell
Oct 24, 2024
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How to increase the ceiling of your network and scale warm intros & referrals
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How can one entry-level SDR tap into a network of hundreds of executives to break into target accounts?

A common objection to scaling warm intros is that it requires someone to have an extensive network built over the course of many years.

Wrong.

"You are not a drop in the ocean, you are the ocean in a drop"

- Rumi

One salesperson works at a company with investors, senior executives, partners, customers, product users, and loyal social media followers.

And you don't always need to ask for an intro from one of the Connectors.

MoxieGTM and The Swarm partnered to help sellers not only increase the ceiling of their network, but also operationalize referrals/warm intros.

Inspired by Kevin White & Florin Tatulea's "Signal Spectrum" from Common Room, The Relationship Mapping Matrix scores relationships based on strength and the volume of potential leads.

The matrix also includes tactical examples of how to lean on an existing relationship to break into target accounts.

Click the button below, and we'll send over a playbook that will help you increase the ceiling of your network and create a sales enablement plan to execute.

Increase the ceiling of my network

Paid subscribers get early access to the playbook linked below.

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